OceanSunfish
02-21-2013, 03:29 PM
February 12, 2013
Media Contacts listed at end of release
FOR IMMEDIATE RELEASE
Battle to Stop the Delta Tunnels Boondoggle Targets Southern California with TV Commercials and Website Launch
The battle to stop the proposed Delta tunnels plumbing plan has a new footing in Southern California. The Southern California Watershed Alliance (SCWA), an organization headquartered in Santa Monica and committed to bring reason, logic, and science to the debate over water in California, produced television and web commercials to point people to their new web site, www.deltatunnelsboondoggle.com.
“It’s simple, it’s a boondoggle”, says SCWA Executive Director, Conner Everts, “Southern California residents would get little water from the Delta Tunnels project-we only get 25% now and there is no new water- yet our water bills will skyrocket along with our taxes.” Governor Jerry Brown, in his State of the State message referenced the Delta Tunnels project saying it was about a “reliable water supply.” Everts response to the Governor’s claim – “a reliable water supply for whom? The tunnels are the pipe dream of a very small group of millionaire farmers, land developers and energy companies and they’ve targeted Southern Californians to pay for it.” “It’s time to stop this ill-advised boondoggle and that’s why we are putting out TV commercials. We want people to know there is serious and thoughtful opposition to the tunnels. People need to know about the costs and false promises of the boondoggle. Our new website has lots of information that tunnel promoters would rather people not know about” said Everts. “Key to that is saving ratepayers' dollars and creating more jobs and water in Los Angeles. Southern California invested in local water resources, including stormwater and rainwater capture projects, wastewater reclamation, greywater systems, serious water conservation with Community Based Organizations, watershed management, and local infrastructure. These are the real reliable water sources that we need to increase our investment that create jobs here while taking it to the next level not some costly, faraway, unproven boondoggle.”
There are six television commercials, each one ends by pointing the viewer to SCWA’s new web site. All of the commercials can be seen at this link: https://vimeo.com/channels/deltatunnelsboondoggle
“This is just the first round of media in the battle to educate the public about the fiscal realities of the tunnel boondoggle”, continued Everts. The people pushing the project are determined to get what they want at Southern Californians’ expense. There are immediate, cost effective, local solutions, that benefit the local environment including our beaches. We are not short of water but rather seem to have enough to waste. Rather than tunneling the Sacramento River directly to the huge pumps give the people and businesses that save water the tools and incentives to reduce demand locally. These are the financially responsible solutions of this century-not the failed, costly solutions of the past century. Instead of spending billions and waiting some two decades for potentially dry tunnels, we can start today to build jobs and create new supplies.”
The Delta Tunnels Boondoggle TV commercials join a number of other videos on the SCWA site (http://www.deltatunnelsboondoggle.com/broadcast-news/) that document the arguments against building the Delta tunnels.
The Southern California Watershed Alliance is part of a growing coalition of groups working to stop the Delta Tunnels boondoggle. Those groups include C-Win, Food and Water Watch, Salmon Water Now, Pacfic Coast Federation of Fishermen’s Associations (PCFFA) and others determined to stop the Delta tunnels using facts, logic, and science.
###
Media Contacts:
Conner Everts, Executive Director
Southern California Watershed Alliance
310-804-6615
connere@west.net
Kristin Lynch, Pacific Regional Director
Food and Water Watch
(323) 843-8450.
klynch@fwwatch.org
Stephen Hopcraft,
Hopcraft Communications
(916) 457-5546
steve@hopcraft.com
Media Contacts listed at end of release
FOR IMMEDIATE RELEASE
Battle to Stop the Delta Tunnels Boondoggle Targets Southern California with TV Commercials and Website Launch
The battle to stop the proposed Delta tunnels plumbing plan has a new footing in Southern California. The Southern California Watershed Alliance (SCWA), an organization headquartered in Santa Monica and committed to bring reason, logic, and science to the debate over water in California, produced television and web commercials to point people to their new web site, www.deltatunnelsboondoggle.com.
“It’s simple, it’s a boondoggle”, says SCWA Executive Director, Conner Everts, “Southern California residents would get little water from the Delta Tunnels project-we only get 25% now and there is no new water- yet our water bills will skyrocket along with our taxes.” Governor Jerry Brown, in his State of the State message referenced the Delta Tunnels project saying it was about a “reliable water supply.” Everts response to the Governor’s claim – “a reliable water supply for whom? The tunnels are the pipe dream of a very small group of millionaire farmers, land developers and energy companies and they’ve targeted Southern Californians to pay for it.” “It’s time to stop this ill-advised boondoggle and that’s why we are putting out TV commercials. We want people to know there is serious and thoughtful opposition to the tunnels. People need to know about the costs and false promises of the boondoggle. Our new website has lots of information that tunnel promoters would rather people not know about” said Everts. “Key to that is saving ratepayers' dollars and creating more jobs and water in Los Angeles. Southern California invested in local water resources, including stormwater and rainwater capture projects, wastewater reclamation, greywater systems, serious water conservation with Community Based Organizations, watershed management, and local infrastructure. These are the real reliable water sources that we need to increase our investment that create jobs here while taking it to the next level not some costly, faraway, unproven boondoggle.”
There are six television commercials, each one ends by pointing the viewer to SCWA’s new web site. All of the commercials can be seen at this link: https://vimeo.com/channels/deltatunnelsboondoggle
“This is just the first round of media in the battle to educate the public about the fiscal realities of the tunnel boondoggle”, continued Everts. The people pushing the project are determined to get what they want at Southern Californians’ expense. There are immediate, cost effective, local solutions, that benefit the local environment including our beaches. We are not short of water but rather seem to have enough to waste. Rather than tunneling the Sacramento River directly to the huge pumps give the people and businesses that save water the tools and incentives to reduce demand locally. These are the financially responsible solutions of this century-not the failed, costly solutions of the past century. Instead of spending billions and waiting some two decades for potentially dry tunnels, we can start today to build jobs and create new supplies.”
The Delta Tunnels Boondoggle TV commercials join a number of other videos on the SCWA site (http://www.deltatunnelsboondoggle.com/broadcast-news/) that document the arguments against building the Delta tunnels.
The Southern California Watershed Alliance is part of a growing coalition of groups working to stop the Delta Tunnels boondoggle. Those groups include C-Win, Food and Water Watch, Salmon Water Now, Pacfic Coast Federation of Fishermen’s Associations (PCFFA) and others determined to stop the Delta tunnels using facts, logic, and science.
###
Media Contacts:
Conner Everts, Executive Director
Southern California Watershed Alliance
310-804-6615
connere@west.net
Kristin Lynch, Pacific Regional Director
Food and Water Watch
(323) 843-8450.
klynch@fwwatch.org
Stephen Hopcraft,
Hopcraft Communications
(916) 457-5546
steve@hopcraft.com